My newest KND sponsorship for SILENT INVASION was a total
disaster. http://bit.ly/LQTPrL. As I
predicted after I booked it, having a sponsorship for a middle grade novel the
week schools let out was a HUGE mistake. The sponsorship yielded almost no
increase over my usual daily sales. If I can offer any advice to promotional
efforts for books is to make sure you take into account the world’s events when
you schedule. I do have another sponsorship on Kindle Nation Daily for DROP OUT
on June 29th. http://www.amazon.com/dp/B005FX0K7U.
My logic for that date is because it is the Fourth of July weekend and many
people will be on vacation at the beach, or needing something to read by the
pool, or on a plane. DROP OUT is a literary adult novel so I’m chancing on an
entirely different genre and audience. It will either be a big success or
another waste of promotional money. I still recommend that all indie authors
use sponsorship to get themselves out there. Even though I chalk this latest
sponsorship as the worst ever, my book was still exposed to about 150,000
people through the KND site and their Facebook page and Twitter. And the link
will be on the internet forever, so who knows what the future holds. I also
just got an email from http://wherewritersmeet.proboards.com/ that they like
the covers to my books so much that they placed them on display on their site.
All unsolicited and free! Exposure! Exposure! Exposure! That’s what it’s all
about.
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