Okay, so here we are entering the second week of July and my
sales have remained relatively stagnant since the Fourth of July. I’ve explored
all the free promotion sites, and forums and threads. I’ve placed sponsorships
with Kindle Nation Daily, Kindle Fire Department, Kindle Boards, and various
smaller indie websites. I’ve manage to write on average three blog posts a week
and have over 170 followers (thanks everyone) and almost 200,000 hits. I’m
active on Authors Den, Goodreads, Shelfari, The Book Marketing Network, and
various other websites for writers. I participate on Facebook, Twitter, Linked
in, Booktown, Bookblogs, and numerous other social media outlets… so what do I
do now to boost sales? Pray to the book buying Gods to make me go viral? Pay
thousands of dollars for a publicist and go forth unto the living and market
directly to humans? Or simply keep doing what I’m doing and hope that
eventually my dues will be collected and it all will pay off. I’m at the point
in my writing career where the biggest book buying will probably come from
word-of-mouth. With eight books out there now and three more on the way within
a year, I can only hope that word-of-mouth will propel sales. I’ve gotten
nothing but rave reviews for my novels and these are from actual unbiased
buying customers that I don’t know. My friends who do buy my books also tell me
how much they enjoy them. I get emails and comments from total strangers who
love my stuff and style. So, what do I do now? The agony of word-of-mouth
promotion is that it can take a long time for it to gain momentum. But then
suddenly, poof, you go viral and everyone wants your stuff. Suddenly, you’re
rich beyond your wildest dreams and selling tens of thousands of books a day.
You buy vacation homes, and boats, and fast cars. You sit in a big house
overlooking the ocean and tap out stories, happy beyond your wildest dreams.
Yep, that’s what the right word-of-mouth can get you. Now, if I only knew how
to get people talking. Any ideas? Check me out on Indie Spotlight today! Of
course they got the wrong cover so that’s not good. That’s free advertising for
ya. http://www.theindiespotlight.com/
I think that every author struggles with promotion - it's a large book market out there these days, so it's hard to make your book stand out from others! But you are taking the right steps and hopefully eventually it will come together for you. I linked to this post on my blog today: http://authorjess.blogspot.com/2012/07/whats-up-wednesday-great-deals-great.html
ReplyDeleteThanks Jessica. Appreciate it.
ReplyDelete